This is a simple public service announcement because of a pretty simple flaw I see repeatedly coming from businesses or those who are trying to be pretentious and official in declarations online (via social media or on their own web sites):
Unless you are in Arizona and a few other selective locations throughout the United States, you cannot schedule things for a Standard Time.
It’s ridiculous to have to explain this but the United States of America is currently in daylight savings time (or daylight time). That’s what the whole “spring forward” thing is in March. The country doesn’t move back to standard time until Sunday, November 5th at 2 in the morning.
So business posts something like this…
— Tampa Bay Bloggers (@TBbloggers) August 21, 2017
…they’re basically saying the event starts at 1 PM EDT because we’re in EDT now. If you want to be pretentious on time and date and don’t understand the time difference, do yourself a favor and just list the time as ET, CT, MT or PT which applies specifically for the zone you’re in.
Really, it’s not rocket science to know the differences or to get around them entirely in listing a time. Don’t look so uneducated.